Wines from the
best places on earth
About Us
Our Beginnings
Vineyard Brands was founded in 1971 by Robert Haas. Bob began his career in 1950 working as the import buyer for M. Lehmann, his family’s wine shop in New York City which would later become Sherry Lehmann. As Bob became more interested in the import wine business and less interested in the retail business, he began importing and selling wine in markets other than New York through Leeds Imports Corporation, a wine import company started by Bob and his father. In 1967, Bob’s father retired from the wine business and Leeds Imports Corporation was sold.
In 1971, Bob moved to Vermont and founded Vineyard Brands with 2 employees. The company’s office was located in a remodeled barn on the Haas family farm in Chester, Vermont until 1997 when the company moved its headquarters to Birmingham, Alabama.
In the 1980s, Bob began to explore ways to fulfill a life-long dream to start his own winery, which would mean leaving Vineyard Brands. Bob ultimately decided to create an employee stock ownership plan (an “ESOP”) to allow the employees of Vineyard Brands to purchase the business from him to allow him to start his winery, Tablas Creek Vineyard. In the late 1990s, when the ESOP completed its purchase of the business from Bob, he fully exited from Vineyard Brands.
Today, Vineyard Brands has over 65 employees located throughout the United States and 2 offices, one in Birmingham, Alabama and the other in the heart of New York City. Our headquarters remains in Birmingham, Alabama, where we have approximately 25 employees who handle all shipping, accounting and compliance activities and the production of all promotional materials and advertising for Vineyard Brands. Our office in New York City is a sales and marketing office.
Despite our relatively small size, we have a truly national distribution network that extends to all 50 states, the District of Columbia and Puerto Rico. Our sales force, which consists of over 40 people, is divided into 8 regions, each of which is overseen by a regional manager. Recognizing the diversity of our various markets and in order to foster our entrepreneurial spirit, we give our regional managers and sales representatives a great deal of autonomy in managing their territories and markets.
Built on the same foundation upon which the company was founded, our mission remains the same – to select and offer wines of the best quality and value from the greatest places on Earth so that there is absolute confidence in any wine with “Imported by Vineyard Brands” on the label.

Our Portfolio
As we are a “family” owned enterprise by virtue of our ESOP, we have chosen to represent only family-owned wineries. We have a wealth of experience representing both small producers and large volume brands. We represent over 60 wineries from the major wine-growing regions throughout the world. Our portfolio includes some of the best wines available from Argentina, Spain, Portugal, New Zealand, Australia, South Africa, Germany, Italy and France, including over 25 growers of estate-bottled wines in Bordeaux, Burgundy, Chablis, the Rhône, the Loire Valley, Alsace and Southern France.
One of our primary missions is to understand and respect the goals of each of our producers for their individual brands. We have a proprietary sense of pride in our brands and understanding that the only way to achieve long-term success is building a good distribution network. We work closely with our distributors across the United States to ensure that not only do we have good sales and depletion volumes, but that our distribution is optimized for the long term.
“In a world increasingly dominated
by vast sums of capital and multina-
tional firms, it is difficult for a small
wine importer to survive unless that
company has considerable expertise
and an unwavering commitment to
quality rather than quantity …
‘Imported by Vineyard Brands’ is as
close to a guarantee of quality as the
consumer can expect.”

The Wine Advocate


Our mission is to select and offer wines of the best quality and value from the best
places on Earth so that there is absolute confidence in any wine with
“Imported by Vineyard Brands” on the label.

FRANCE: Famille Perrin • Château de Beaucastel • La Vieille Ferme • L’Oustalet • Domaine Les Alexandrins • Maison Les Alexandrins • Château Miraval • Château Petrus • Domaine Ponsot • Laurent Ponsot • Mongeard-Mugneret • Henri Gouges • Thibault Liger-Belair • Jean-Marc Boillot • Domaine de Courcel • Alain Gras • Domaine Matrot • Vincent Girardin • Etienne Sauzet • François Carillon • Thomas Morey • Vincent & Sophie Morey • Michel Briday • Vincent Dauvissat • Laurent Tribut • Louis Michel • Domaine Weinbach • Champagne Delamotte • Champagne Salon • Château de la Ragotière • Bernier • Domaine Xavier & Agnès Amirault • Domaine Pichot • Domaine Delaporte • Domaine Cherrier • Patient Cottat • Domaine des Berthiers • Triguedina  ITALY:  Massolino • Gradis’ciutta • Caparzo • Borgo Scopeto • Doga delle Clavule • Umani Ronchi • Tenuta di Fessina  GERMANY:  August Kesseler  SPAIN:  Marqués de Cáceres • Rivarey  PORTUGAL:  Symington Family Wines: Warre’s, Altano, Quinta do Ataíde, Miles Madeira  UNITED STATES:  Tablas Creek Vineyard  SOUTH AFRICA:  Boekenhoutskloof • The Chocolate Block • The Wolftrap • Porcupine Ridge • Porseleinberg • Helderberg Winery • Reyneke • Constantia Glen • Chamonix • Stark-Condé • MAN Family Wines • Essay • Lievland Vineyards • Hamilton-Russell Vineyards • Ashbourne • Southern Right • Tesselaarsdal  ARGENTINA:  Angulo Innocenti • TintoNegro • Buscado Vivo o Muerto • Ernesto Catena Vineyards: Padrillos, Tahuan, Siesta, Alma Negra, Animal • MAAL Wines  AUSTRALIA:  Bulletin Place • Nine Stones • Three Bridges • Calabria Family Selections  NEW ZEALAND:  Peregrine • Mohua